Objective:

• Increase the paper’s visual appeal and professionalism.
• Enhance readability and comprehension of complex information.
• Clearly position MWR Infosecurity as a thought leader in continuous assurance methodology.

Challenges:

• Technical Content for a Technical Audience: Balance in-depth information with visual elements engaging for security professionals.
• Credibility and Authority: The design needs to convey expertise and inspire trust in Countercept’s approach.
• Visually Representing Abstract Concepts: Continuous assurance is a complex concept, requiring creative solutions to translate it visually.

Method:

1. Information Gathering:

   • Collaborate with security responders to understand the whitepaper’s key points and target audience.
   • Review the whitepaper content to identify areas that benefit from visual representation.

2. Content Development:

   • Design a clean and professional layout with a focus on white space and easy readability.
   • Develop a custom icon set or illustrations to represent concepts related to continuous assurance and security.
   • Consider using data visualizations to present key statistics or trends related to cyber threats.
   • Create call-out boxes to highlight important takeaways or quotes.

3. Visual Design:

   • Utilize a color palette that reflects  brand identity
   • Incorporate high-quality, relevant imagery related to cybersecurity but avoid cliché visuals like hackers or padlocks.
   • Use typography that is clear, professional, and easy to read on both screen and in print.

4. Document Format:

   • Determine the most effective format  based on distribution channels.
   • Design the document for optimal viewing experience on various devices.

5. Branding and Consistency:

   • Ensure all design elements cohesively reflect brand identity.
   • Maintain a consistent visual style throughout the entire whitepaper.

Deliverables:

• A visually appealing and professional whitepaper design that enhances communication and positions MWR Infosecurity as a leader in continuous assurance practices.